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9 LinkedIn Profile Changes You Need to Know About

Like me, many of you may have taken an extended holiday vacation, and are just now getting back to business. If so, you may just be discovering that your LinkedIn profile looks a bit different.

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You're a Small Business Owner - But What Type?

Sage Social recently published a great new infographic that helps you decide what type of business owner you are. It seemed appropriate that I came across this infographic right after taking a long holiday break to plan the next phase of my business.

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The 7 Essential Steps to Small Business Marketing Success

Marketing is a System. Not a Series of One-Off Events

(by John Jantsch - originally posted here)

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Growing Your Twitter and Facebook Followers - A Basic Social Media Guide

You're just getting started in social media. You've set up your Facebook and Twitter profile, but now what do you do? Unfortunately, you can't just build your social media pages and hope people will start following you. It doesn't work that way.

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How to Update Your Facebook Page Cover Image & Profile Image

As part of our Social Media Basics series, today's post will focus on how to update your Facebook Cover Image and Profile Image.

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Why Your Social Media Success Depends on E-mail Marketing

So where does social media fit within your overall marketing plan? At Duct Tape Marketing, we like to talk about building a total online presence in 7 steps. You might be surprised to find that sequentially, we put email marketing ahead of social media. Why?

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Inbound Marketing Process Infographic

Last week I published a post on the 7 essential steps to building your inbound marketing system - well today the Pinterest gods delivered to me one of the best inbound marketing infographics I've seen to date (and there are a lot of them!).

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The Marketing Hourglass - A Logical Path to Marketing Success

The Marketing Hourglass is one of the core concepts of Duct Tape Marketing and was first introduced in our main eBook, The 7 Steps to Small Business Marketing Success.

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Content Marketing - The Community Connection

I was talking to a client yesterday about how content is really the driving force behind getting more visitors to their website and building their social media presence - and how putting together an editorial calendar is a great way to make the content marketing process seem much less overwhelming.

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How is Inbound Marketing Like Dating? A Practical Introduction.

You would never walk up to a girl at a bar, introduce yourself, and then ask her to marry you. She would either simply say no, or more likely back away slowly from the crazy person.
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