As a small business owner, you get calls every day from SEO companies promising to get you to the top of Google. At the same time, you've been hearing a lot more about some new buzzwords - "inbound marketing" and "content marketing".
Curious about Marketing Automation? Here's a great infographic that explains how marketing automation evolved and what it is today:
It’s been a while since I’ve worked a trade show booth, but I got the opportunity this weekend at the Pet Lover Show in Abbotsford.
This is a fantastic and well-presented guide to Google Analytics from Simply Business. Just click the image below to open the interactive version.
HootSuite recently introduced a new way to share content with your social media followers. It's called Hootlet - an add-on for your FireFox browser or an extensive for your Google Chrome browser.
It's true. Next year, I may skip the actual Super Bowl on TV and go directly to YouTube to watch the commercials as they go live.
This week's blog post on Duct Tape Marketing, A Laser Targeted Referral Strategy by Tony Messer, was pretty thought provoking and provides an interesting perspective on referrals.
If you’re not focused on creating a total online presence, one that gives you a distinct competitive advantage in the marketplace, your business won’t survive long in the marketing world as we know it today.
I have to say that I find this to be one of my biggest frustrations - spending way too much time looking up the sizes and dimensions of the photos for Twitter, LinkedIn, Facebook, etc. etc. every time I want to change something out. So here it is - finally an infographic that puts all the photo sizing information you need in one spot.
Through a combination of marketing and life coaching, Corner Your Market helps frustrated solopreneurs, coaches, consultants and professionals love their businesses and careers again. As a Life Coach, Nicole Croizier partners with you to rediscover your passion and purpose and define what success means to you. Then, as a Certified Duct Tape Marketing Consultant, she teaches you a proven marketing system designed to help you get your career and business back on track and in line with your core values. Ultimately, you will start to love your business & career again and achieve a type of success you haven’t thought possible in a long time.
