As a small business owner, you get calls every day from SEO companies promising to get you to the top of Google. At the same time, you've been hearing a lot more about some new buzzwords - "inbound marketing" and "content marketing".
Curious about Marketing Automation? Here's a great infographic that explains how marketing automation evolved and what it is today:
Last week I published a post on the 7 essential steps to building your inbound marketing system - well today the Pinterest gods delivered to me one of the best inbound marketing infographics I've seen to date (and there are a lot of them!).
I was talking to a client yesterday about how content is really the driving force behind getting more visitors to their website and building their social media presence - and how putting together an editorial calendar is a great way to make the content marketing process seem much less overwhelming.
Inbound marketing. This is one of those "industry" terms that makes complete sense to marketers, but little sense to you, the business owner. This is a problem. Because as we go on and on talking about inbound marketing, it's likely that the most important people aren't listening.
Are you about to launch a new product and are wondering how to integrate content marketing?
For those of you who tuned into John Jantsch's webinar today on Building a Total Online Presence - you also got a sneak peek into a completely new Duct Tape Marketing program that will be launching soon.
Through a combination of marketing and life coaching, Corner Your Market helps frustrated solopreneurs, coaches, consultants and professionals love their businesses and careers again. As a Life Coach, Nicole Croizier partners with you to rediscover your passion and purpose and define what success means to you. Then, as a Certified Duct Tape Marketing Consultant, she teaches you a proven marketing system designed to help you get your career and business back on track and in line with your core values. Ultimately, you will start to love your business & career again and achieve a type of success you haven’t thought possible in a long time.
