Blog/News

I was talking to a client yesterday about how content is really the driving force behind getting more visitors to their website and building their social media presence - and how putting together an editorial calendar is a great way to make the content marketing process seem much less overwhelming.

You would never walk up to a girl at a bar, introduce yourself, and then ask her to marry you. She would either simply say no, or more likely back away slowly from the crazy person.

Are you about to launch a new product and are wondering how to integrate content marketing?

Today was the first beta session of our completely new (and I believe completely timely) Duct Tape Marketing program, Total Online Presence.

Join Duct Tape Marketing Founder, best selling author and recognized small business guru John Jantsch on Thursday September 20th at 10:00 AM PST for a fr ee seminar on Creating a Total Online Presence.

Your online prese nce is your key to success no matter what your business sells – no matter if all of your transactions are done face to face – no matter if you don’t yet see a way to get a return from your Facebook page – no matter if you’ve never bought an online ad.

The key, however, is to build a Total Online Presence, much like you would a tall, sturdy building, by constructing floor by floor in specific order or in stages. Your stages may differ just a bit based on where you are today and you’ll surely come back and revisit, add on and revamp each stage as you grow, but I believe the there is a sure model to use if you are to view your online marketing as a system.

In this free webinar, we will outline a practical step-by-step process to building a total online presence:

• Content platform

• Organic SEO

• Email marketing

• Social media marketing

• Online advertising

• Mobile and location

• Analytics and conversion